Reels for online shops

For an online shop, the Reels that sell are the ones that answer a buyer's questions fast: what is new, what it costs, whether shipping is free, how it compares and what other buyers say. Each of those is a short animated video you can make from a product photo, a price and a prompt, and a shop with many products can render one video per product from a spreadsheet.

Below are video ideas for webshops with the Motion Cheat Code templates that fit each one.

Video ideas for online shops

1. Product drop

t51 Product Drop lands "DROP 01", spins your product in toward the camera, slams it down with a flash, pushes up the name, stamps a price sticker on, pops the size chips and pulses the release time. Its variables are the drop number, product, price, sizes, size label, release time, image and accent color. Built for sneakers, merch, bottles, candles: anything with a launch date.

2. Price drop

t25 Price Drop swings a price tag in on a string, strikes through the old price, stamps the new one and pops a starburst. Use it for real sales and launch prices only.

3. Free shipping

t53 Free Shipping bounces in the headline, pops the order minimum in a bubble and drives a little delivery van along a dotted road from a parcel to a house. Put the real minimum and dates on screen.

4. Launch day, in real orders

t14 Sale Notifications drops generic "New order" cards onto a stack while the revenue total climbs. It is a good way to show a real launch day or a busy week, using your real numbers.

5. Reviews that buyers wrote

t52 Review Stack slides in three review cards with avatars, names and stars that fill. Its default texts are placeholders on purpose: paste reviews your customers really wrote, with permission to show their names.

6. This versus that

t20 This vs That puts two options side by side with a VS badge and drops a crown on the winner. Compare two of your own products, two sizes or two ways to use one product.

7. Features at a glance

t24 Feature Callouts scans your product in on a blueprint sheet and points three numbered callouts at its best features. It answers "why this one" in a few seconds.

8. Giveaways and quizzes

t59 Giveaway bursts a gift box open and ticks off the three ways to enter, with the end date. t60 Quiz Poll asks a question with three answers, for example which product sells best, and reveals the right one. Run real giveaways with honest rules.

One video per product

If your products share a design, set it up once and render one video per product from a spreadsheet: a row per product with name, price, photo, accent color and a short slug for the file name. Claude Code converts the CSV into a rows file and HyperFrames renders every row in one command. See batch-rendering video variants.

Overlays for your own footage

Unboxing clips and product shots from your phone get more readable with a few overlays: a price tag, a SALE tag swinging in, a SOLD OUT stamp, a NEW sticker. Transparent overlays drop onto any clip in Premiere, DaVinci Resolve or Final Cut; CapCut and phone editors use the green-screen versions with a chroma key.

The industry pack for shops

The Prompt Vault's fashion and e-commerce pack adds prompts for one piece styled three ways, a product drop with sizes, three reviews stacked, a size guide people save, a behind-the-shoot viewfinder reel and a free-shipping weekend.

A prompt you can adapt

Use template t51 Product Drop. Drop number "07", product "Canvas weekender bag", price "$89", sizes "S / M / L", release "FRIDAY 6 PM", image products/weekender.png, accent #FF5F3A. Render to renders/drop-07.mp4.

Claude Code fills the variables, checks that the name and sizes fit and renders the video.

What to prepare

• Product photos, ideally on a plain or transparent background.
• Real prices, sale dates and shipping terms.
• Reviews you have permission to show.
• A spreadsheet of products if you want one video each.

Getting started

The free starter kit's Counter Card template is a quick first test: show one real number, such as orders this week. The full pack adds the shop templates above, 60 overlays, 12 cover and thumbnail designs and a carousel studio for product feature slides.